- Aug 29, 2018
- 2 min read
Annie+Alex & Friends - The Embroidery Co
Introducing the first of our series of Annie+Alex & Friends!
I used to go for baby full month parties and baby showers bearing red packets instead of gifts. Reason being I could not find anything practical for the baby and it would look weird (although practical) if I were to bring packs of diapers instead.
So months into starting Annie+Alex, I was on the lookout for brands that could compliment the business and had practical products that would be good for gifting. My vision was to provide customers a one stop shop with different gifting options to suit all budget types. This will minimise their need to head out to look for gifts, or be troubled to purchase from 2 different online stores to combine into a gift.
The first brand that I collaborated with was The Embroidery Co. As Annie+Alex prides ourselves in personalised gifts, The Embroidery Co was a very good match as they are in the personalisation business as well!
Our collaborated gift sets were very well received, especially the Personalised Mummy+Baby Gift Set.
The success from the launch of our collaborated sets led us to the creation of more gift sets - Baby Cloud Blanket + Teether Gift Set, Personalised Mummy Set + Belinda Necklace and Personalised Mummy Set + Josie Necklace.
We'd love to hear from you!
What would you like to see in our Gift Sets?
Leave comment below or email email@example.com!